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How can in-store promotions drive sales and awareness of products in glass?

What influences consumers when it comes to picking out products from the shelves?

Can putting the choice of packaging under the spotlight really help to grow a product category at the point of sale? And what do consumers expect from their favourite brands and retailers, when it comes to upgrading their sustainability commitment?

Find out what Carrefour learned from the results of a two-year retail pilot in Spain together with the glass industry – and how they were able to translate an in-store consumer campaign into hard sales.

Business case study: Impact of in-store promotions on brand sales

Let glass be a part of your brand's story. Download our communications toolkits, and let your brand's sustainability commitments shine on the shelves. Before proceeding to download, we just need a bit of information...

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DOWNLOAD COMMUNICATION MATERIALS

Let glass be a part of your brand's story. Download our communications toolkits, and let your brand's sustainability commitments shine on the shelves. Before proceeding to download, we just need a bit of information...

By checking the box below, you acknowledge that you have read and agree to the Privacy Policy: https://glasshallmark.com/privacy-policy/

Yes, I want to receive this content from FEVE - Glass Hallmark.

Download